Economics · Strategy · Research

Jélémie Lai

Think in economics.
Decide with evidence.

I study markets, firms, and economic decisions through data, empirical research, and structured problem solving.

About

Research-minded.
Business-aware.

Profile

From information to insight.

My work spans industry research, consumer insight, competitor analysis, empirical economics, and strategic problem solving. I enjoy turning fragmented information into clear analytical narratives and decisions.

Focus

Markets.
Firms.
Institutions.

Applied economics, strategy, consumer research, corporate behavior, and data-driven analysis.

Experience

Research that turns information into insight.

iMedia Research · Research Assistant Intern · 2025–2026

Industry research. Consumer insight. Competitive intelligence.

Conducted research in new-energy mobility and consumer markets, built research frameworks, analyzed companies and competitors, and translated public information and survey data into research outputs.

100+companies researched
20+consumer research projects
100+questionnaires designed & iterated
Selected Project · 2025

National Gold Award.

Conducted market research on the electronic paper industry across smart education and consumer electronics, identifying market opportunities and supporting business-entry strategy.

Business Analysis

Research, structure, communicate.

Built business-plan logic and presentation materials, using data visualization to communicate market structure, consumer demand, and competitive strategy.

Selected Research

Questions worth measuring.

First Author · ICBES 2025

Perceived Uncertainty and Capital Structure

An empirical study based on Chinese listed companies, using panel data to examine how perceived uncertainty relates to corporate financing decisions.

Co-author

Carbon-Digital Interplay in Risk Contagion

Research on industrial risk, regional heterogeneity, and policy analysis in the interaction between carbon transition and digitalization.

Education

Built on economics.

South China Normal University

Economics, with an empirical mindset.

4.03GPA / 5.0
6 / 82Class ranking
Top 7.3%Economics cohort

M.A. Applied Economics

South China Normal University

B.Econ. Economics

Theoretical Economics Talent Program

Research & Data
Industry Research Consumer Insight Competitor Analysis Market Research Stata Excel Python SPSS
Languages
Chinese · Native English · CET-6 542 IELTS · 6.5 French · DELF A2
Contact

Let’s make good questions measurable.

For research, collaboration, or professional opportunities.